Deck the Halls with Direct Mail: Holiday Strategies to Make Every Connection Count
The holiday season offers a prime opportunity to connect with customers and drive sales.
In this planning session, you'll discover how to leverage the power of direct mail to create memorable and effective holiday marketing campaigns. We’ll walk you step-by-step through innovative strategies that go beyond the traditional holiday card to connect, engage, and delight your customers.
What You Will Learn:
- Creative direct mail ideas to capture attention and stand out from the crowd.
- Personalization techniques to create a more meaningful connection with your audience.
- Effective call-to-action strategies to drive conversions and sales.
- Measurement and tracking methods to evaluate the success of your campaigns.
Presenting Speakers
Amber Sikkink
Director of Merchandising and Creative Services, PFL
Kricia Storms
Product Marketing, Customer Engagement - PFL
The holiday season offers a prime opportunity to connect with customers and drive sales.
In this planning session, you'll discover how to leverage the power of direct mail to create memorable and effective holiday marketing campaigns. We’ll walk you step-by-step through innovative strategies that go beyond the traditional holiday card to connect, engage, and delight your customers.
What You Will Learn:
- Creative direct mail ideas to capture attention and stand out from the crowd.
- Personalization techniques to create a more meaningful connection with your audience.
- Effective call-to-action strategies to drive conversions and sales.
- Measurement and tracking methods to evaluate the success of your campaigns.