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Retain Customers by Providing Value and Celebrating Wins
Increase retention and ROI with integrated direct mail that delivers results.
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Thousands of marketers have increased engagement and ROI with PFL.
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Maggie
Senior Product Manager
Direct mail increases engagement and helps your message stand out.
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of marketers are likely to open a direct mail package
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of marketers use direct mail to convert leads to pipeline
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Core Features & Benefits for Retention
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Adoption
Send high-impact direct mail to drive adoption of your product or service and to keep customers informed about how they can be successful using your product. Sprinkle incentives along the customer journey to keep them engaged to build brand affinity.
Cross Sell/Upsell
Create excitement for new product launches with a memorable direct mail package. You can also trigger timely, personalized incentive offers to increase app downloads, in-store visits, or repeat purchases. For customers who are not responding digitally, trigger a postcard with a limited-time offer.
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Loyalty
Show customers how much you value them by celebrating milestones, thanking them for referrals, and recognizing personal successes. Integrating your CRM/MAP with PFL technology will allow you to set triggers to automatically send anniversary, birthday, and other timely mailers.
Events and Webinars
Direct mail can be leveraged as an event invitation, a reminder to attend, a pre-event prep kit, or a post-event follow-up. Each of these mailers can be triggered to send automatically. Simply set it up and let PFL handle the rest.
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Build Community
Keep customers feeling valued with “feel the love” kits that inspire them to join your customer community and share ideas.